The marketing department's Jonathan Zhang co-authored research examining how in-person purchases of "deep" products can lead to greater returns for retailers.
Research by the marketing department's Chris Blocker examines how social services providers can apply marketing theory in two-generation service models to break generational cycles of poverty.
All students listed below have earned a 4.0 GPA on at least 12 graded credits. This is a significant accomplishment. Well done, Business Rams!
Becoming a survivor at 14-years-old did not define her – she wouldn’t let it. Instead, Maya Siegel created opportunities for herself and made a difference.
Completing "the most complex study" in her roughly four decades of publishing research, Lynn Shore and her co-authors discovered that employees who feel valued and cared for by their organizations in Eastern-collectivist cultures see greater improvements in attitudes and behaviors than those in Western-individualistic cultures.
New research by College of Business Assistant Professor Michelle Draeger suggests that audit committees might be more influential than previously thought.
Colorado State University has become Colorado’s first member of the Age-Friendly University Global Network, an international group of colleges and universities that are committed to championing the needs of older adults in higher education.
Building on its response to the COVID-19 pandemic, Colorado State University has received a $2 million commitment from The Anschutz Foundation to further the development of new solutions for building resilience and agility in stopping infectious disease transmission among animals and people.
Charging forward. That’s what Rams do, and that’s the theme as Colorado State University prepares for a Fall 2021 semester that will feature in-person experiences and a more vibrant college life in the wake of the COVID-19 pandemic.
The 21st annual CSU Diversity Symposium will be held Oct. 25-29, 2021, as a fully virtual event.