Todd Marksberry, the president and CEO of Canvas Credit Union, is taking part in a special discussion at Colorado State University on leadership and the importance of culture in today’s ever-changing work environment.
CSU’s College of Business and Dean Beth Walker are hosting Marksberry on Friday, Feb. 26, from 11:30 a.m. to 1 p.m. as part of the free Dean’s Distinguished Leadership Series that features leaders using business to create a better world.
Marksberry’s talk — Culture: The Next Frontier — will focus on how businesses must win the war for talent in order to thrive well into the future. The talk will center on how through vision, mission and values, culture can help produce exceptional employee experiences. The session will answer questions, including:
- How do leaders best support cultural growth?
- What does it take to create a truly special culture?
- How do you build culture when it’s been seen as the “soft stuff?”
- Do we all have to wear T-shirts and jeans to build something unique?
- What works to continue to nurture culture no matter where your team works?
Attendees will have the opportunity to ask Marksberry questions following the presentation. Early registration is encouraged as space is limited for the talk.
“Through his leadership at Canvas Credit Union, Todd Marksberry has been a key force in helping the organization grow, while at the same time, uniting his team around giving back to the community it serves,” said College of Business Dean Beth Walker. “Marksberry’s impact aligns with our vision of using business for a better world and we’re proud to offer this opportunity for our community members to connect with, and learn from, such an innovative executive leader.”
Marksberry, who joined Canvas in 2015, has more than 25 years of executive experience. His strategic leadership, drive and focus on culture nurtures high-performance teams who exude passion and purpose.
Most recently, the Denver Business Journal honored Marksberry as a 2020 “Most Admired CEO.”
Through his passion for the credit union movement, Canvas assets have grown over 114% to over $3.2 billion. In addition, Canvas now serves nearly 260,000 members, an increase of more than 52% since 2015.
CSU and Canvas Partnership
In 2018, Canvas became the official credit union partner of CSU and the sponsor of the new on-campus stadium, Canvas Stadium.
“The opportunity to partner with Colorado State University was always about more than the stadium naming rights,” said Marksberry. “We are excited for more Rams to hear about the possibilities that cooperative finance can create. Most importantly, we want to manifest even more positive change with CSU students, faculty, staff, and alumni. I can’t wait to share a bit about our approach to leadership and I know I’ll learn lots from those that engage during the discussion.”
Canvas offers financial education sessions to the university community in areas such as budgeting, saving and home buying.
Canvas also has showed its support of CSU Athletics, supporting the CSU Marching Band as well as encouraging fan support. In 2019, Canvas sponsored a free screening of the documentary film “Sonny Lubick: From the Heart” at the stadium.
In the past two years, Canvas has been certified as a great workplace by the Great Place to Work Institute. It is the only credit union in Colorado currently presented on Great Place to Work’s certified companies list and one of only five financial institutions and insurance companies.