Q&A: CSU expert on data privacy recognized with prestigious award
CSU marketing professor Kelly Martin's research on data privacy is being recognized for its impact five years after it was first published.
CSU marketing professor Kelly Martin's research on data privacy is being recognized for its impact five years after it was first published.
The practice of influencer marketing has been in many companies’ advertising mixes for years but quantifying the best path to return on investment has traditionally been difficult, with most data proprietary to social platforms and agencies. The marketing department’s Jonathan Zhang leveraged a partnership with a large Chinese influencer-marketing agency to gather data. It was one of the first efforts to provide a quantitative look at a relatively new form of marketing.
Rich Tinberg, a '72 CSU alum, is igniting the passion of future leaders who know that business is about more than just the bottom line.
CSU MBA students managed the logistics of working with their counterparts from around the world as part of a unique global collaboration looking at the sustainability issues that transcend borders.
Years of hard work have paid off! Join us for Spring 2022 Commencement and celebrate the accomplishments of our College of Business students.
A College of Business employee has gained 40,000 followers on LinkedIn by being unapologetically themselves. Here are Patrice Palmer's tips for making the most out of this important professional platform.
"My advice to incoming students at CSU is to do everything and anything that they want to do without fear and without hesitation, because that will open up a lot of doors for them, and in the end, they’re not going to regret it."
"The world is significantly more complex than it was before, but I think you can do yourself a favor by figuring out who you are and what you stand for, and in doing so, you’ll have that one constant in a chaotic world."
Students from India will be able to participate in a unique hybrid program allowing them to receive a master's in computer information systems from CSU at a much lower cost.
Entrepreneurship was in Matt Staver's bones. Some of it came naturally, and the rest came from watching his dad work as a professional freelance photographer. Photography and entrepreneurship were always one and the same for him, so he came to CSU's College of Business to build his entrepreneurial skillset.